(LANKAPUVATH | COLOMBO) – FriMi, the fully-fledged digital banking experience powered by Nations Trust Bank, has launched “FriMi එක්ක Phone එකෙන් ගනුදෙනු” this Avurudu season. FriMi, a product that always has been in the forefront of digital payments and payments via mobile, launched this campaign to encourage users to pay for merchants and other services via the phone and contribute towards a digital economy.
Traditionally the auspicious time of year to indulge in transactionsFriMi makes this season with the Special Avurudu Ganudenu feature during the auspicious time (Nekatha) for ‘Ganudenu’ this year, where users can transfer money to other users remotely, helping them with keeping traditions alive, no matter wherever they are in the country.
Avurudu is a busy time for both merchants and consumers, with a shopping frenzy rising, the closer it gets to the festival day. FriMi rises to the occasion for consumers, presenting an array of offers for consumers to choose from and a host of features that complement Phone එකෙන්ගනුදෙනු, such as LANKAQR payments, bill payments, send money & request money feature, money transfers, online merchant payments, and savings account opening among others.
Randil Boteju, Senior Vice President, Digital Banking & Acquisition of Nations Trust Bank commented on the campaign, “The way forward for Banking lies indigital, and Nations Trust Bank is at the forefront in reimagining banking, enabling technology to do what the individual person wants, thereby enhancing the customer experience to a personalised level. Since the new age customer spends large amounts of time online, we are giving them ‘FriMi එක්ක Phone එකෙන්ගනුදෙනු’ combining the traditional festive practice of indulging in transactions with modern digital finance enabling them to have an even better Avurudu experience.”
Always giving more to loyal FriMians, FriMi has exclusive offers for effortless enjoyment this Avurudu season when paying via the app. More details on the campaign offers can be accessed via: https://www.frimi.lk/offers